Companies selling goods and/or services to consumers
In this segment, we have traditionally supplied products at the consumer portion level. That mainly includes pre-sliced meat and meat substitutes products and single items. At present, our Gouda site (cured meat products) is mainly active in the retail market, both under private label and under the Compaxo brand label. In order to achieve the most competitive product prices, we continue to challenge ourselves with process improvements. During the optimization, we also take into account the effects on our end consumers’ health and the sustainability of the process. Moreover, the commercial team supports product launches and offers advice based on data-driven market trends. As a one-stop-shop partner, we can respond even more effectively to market opportunities and we can make it attractive for retailers to select a more compact group of suppliers. Thanks to its wide product range, that group can think along with its retailers.